About ESSEC

Our campuses

Other group's websites

Useful links

<p>Have you ever wondered why consumers tend to make suboptimal financial decisions, and why financial firms are often in a position to exploit them?</p>

consumer-finance-in-the-digital-age--leveraging-big-data-and-technology-to-personalize-protection

Have you ever wondered why consumers tend to make suboptimal financial decisions, and why financial firms are often in a position to exploit them? 

Consumer Finance in the Digital Age: Leveraging Big Data and Technology to Personalize Protection